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ClickHair

Premium digital showcase for a hair cosmetics brand with WhatsApp-driven sales and optimized performance.

ClickHair faviconVisit live site
clickhair.cloud.thedevwp.com/
ClickHair — Main screenshot

Context

Premium hair cosmetics brand with a lean portfolio (3 high-quality products), focused on salon results.

The Problem

With only 3 products, the challenge was creating a digital presence that felt premium, not empty, and focused on conversion. The brand needed a direct sales channel without full e-commerce complexity.

Technical Decisions

1

Design and development done entirely by Gabriel

2

Minimalist layout highlighting each product with high-impact imagery

3

WhatsApp sales (conversion buttons with pre-defined messages)

4

Performance, caching, and security optimized from day 1

5

Mobile-first and essential SEO

Stack

Framework

WordPress (Custom Theme)

Language

PHP JavaScript

UI & Styling

HTML/CSS custom (own design)

Integrations

WhatsApp (pre-defined message conversion buttons)

Result

Digital showcase that elevates the cosmetics' perceived value. Simplified purchase journey via WhatsApp, connecting consumers to the team naturally.